Companies more and more are discovering social media to build their (diversity) brand.
At the forefront are technology companies such as Google and IBM, and other corporate who have stated a channel on YouTube showing videos around a wide range of topics.
For example have a look at Women @ Google (http://www.youtube.com/results?search_query=Women@Google&search_type=&aq=f)
Another impressive overview can be found from IBM Diversity (http://www.youtube.com/results?search_query=ibm+diversity&search_type=&aq=f). All of these videos are posted by IBM’s Diversity team.
Know any other great examples? Share them with us.